More related content on the BRIDGE
- Picture Panel 8 December 1:30 - 2:00PM
Global Blockbusters, Local Roots
As audiences converge and tastes diversify, global hits depend on authenticity as much as scale. This conversation examines how actors and producers navigate casting, finance, and distribution across continents, and how to shape stories that honor cultural nuance while appealing to worldwide audiences.
Explore by InstagramSpeakers
Moderator
- Technology Fireside 8 December 12:25 - 12:45PM
Alexis Ohanian on ‘Re-turning’ the Web
Alexis Ohanian helped launch one of the internet’s most influential communities and is now reimagining the future through his firm Seven Seven Six. In this fireside, he shares where the creator economy is heading, how AI is reshaping value and ownership, and what lessons from building Reddit still matter to media leaders today. Expect insights on the next global hubs of innovation and what trends will define 2026.
Forum StageModerator
- Marketing Panel 8 December 4:20 - 4:50PM
Tuning for Virality
In a world where attention shifts in seconds, creators and brands must optimize content with the same precision and speed as performance marketers. With AI-driven tools now boosting engagement by 25% and cutting production time in half, the line between creative instinct and data science is disappearing. Leaders like Saif Jarad—who built one of the region’s most awarded performance agencies and pioneered early Google and Facebook Ads innovation—embody this shift. This session explores how creators can apply performance marketing principles, real-time insights, and AI-enhanced optimization to stay discoverable, credible, and ahead of the curve in an algorithm-driven landscape.
Academy StageSpeakers
- Picture Workshop 9 December 2:30 - 4:30PM
Realistic Acting & Character Formation
This intensive workshop focuses on building a dramatic character from the inside out. Abdel Moneim Amayri shares his expertise on how to prepare for a role, not just through external appearance, but by understanding the character’s inner life, emotions, and journey. Participants will learn how to craft fully realized, authentic dramatic characters.
Workshop Room 1Speakers
- Media Panel 9 December 1:15 - 1:45PM
Designing a Global Media Dealbook
As the media landscape fragments and legacy funding models fall short, creators and investors seek smarter ways to align. Despite broader access to tools and audiences, many high-potential ventures go overlooked. A 2024 World Economic Forum–McKinsey report found global venture funding for fintech, media, and creator platforms fell 67%, from $92 billion in 2021 to $30 billion in 2023, highlighting the absence of forward-looking, coordinated capital. Could a curated platform connecting mission-driven media with values-aligned investment unlock new innovation and a more resilient media future?
Forum Stage - Media Panel 9 December 10:00 - 10:30AM
The Missing Link in Media Philanthropy
Mission-driven stories often struggle to reach the right audiences as platform algorithms favour clicks over credibility. Despite increased philanthropic support for journalism, weak distribution infrastructure limits the impact of quality content. What will it take for funders and media organizations to align and ensure meaningful stories cut through the noise?
Impact Stage