More related content on the BRIDGE
- Picture Fireside 9 December 4:25 - 4:40PM
Achieving Outsized Returns on Entertainment & Media Investments
Two of the industry’s most influential voices, Chuck Roven and Dr. Roy Salter, come together for a rare joint dialogue on identifying E&M Industry investments possessing outsized return potential in often misunderstood or overlooked business areas including (a) investing in theatrical and streamed “Guideline Content” matching the most profitable and risk mitigated content produced and released by the world’s leading Content Creators and Major Distributors; (b) investing in brand-building social-media advertising to drive outsized Guideline Content value; (c) investing in the adaptation of large-audience-proven music IP into Guideline Content; and (d) leveraging these & other strategies in an innovative US Exhibitor-Affiliated distribution company focused on high-return high-concept and elevated-genre Guideline Content. Mr. Roven will combine his decades of producing globally successful Guideline Content with Dr. Salter’s decades of advising on thousands of successful E&M transactions to illuminate how creative judgment, disciplined production capability and clear-minded investment analyses and structuring can be combined with strategic capital, social-media ad-techniques, proven Guideline Content sources (i.e., large-audience music IP adaptation), a US Exhibitor-Affiliated theatrical feature distributor and other resources have the potential to generate extraordinary economic returns.
Forum Stage - Marketing Panel 9 December 10:15 - 10:45AM
How Athletes and Celebrities Drive Attention, Influence, and Investment
How athlete investors are reshaping the future of gaming, sports-tech, and fan experiences, and why athlete-owned media is the next power center.
Central StageSpeakers
- Media Panel 10 December 11:40AM - 12:10PM
Media Moneyball
The rules for media investment are shifting. New technologies, creator platforms, and community-led models are changing where capital flows and why. In this conversation, three early-stage investors share what they look for when backing founders in media, entertainment, and creator tech. They unpack their current investment theses, the trends they’re watching for 2026, and how creative vision, audience ownership, and smart business models can build companies that endure.
Central StageSpeakers
- Marketing Workshop 10 December 2:30 - 3:00PM
AI Enabled Employer Branding
Showcasing our AI Enabled Content Creation features on Linkedin Career Page and its impact on boosting Employer Branding
LinkedIn - Media Panel 9 December 10:20 - 10:40AM
Safe Digital Spaces and Powering Youth’s Rise in Global Media
As young people become creators, storytellers, and digital citizens at unprecedented scale, the responsibility on media leaders and platforms grows just as quickly. This session explores how safe, trusted, and culturally grounded digital spaces can unlock youth creativity and empower the next generation to shape global media. From building future-ready ecosystems and fostering responsible innovation to developing talent pipelines that prepare young people for leadership, the conversation examines what it takes to protect youth while enabling them to thrive—and ultimately rise—as influential voices in the world’s media landscape.
Forum StageModerator
- Technology Panel 10 December 12:35 - 12:55PM
Frameworks for Information Integrity by MBZUAI
In a comprehensive, 30-minute panel discussion, MBZUAE’s best and brightest reflect on their work in misinformation, generative media, and human-AI interaction, outlining practical frameworks for integrating AI into reporting while safeguarding accuracy, ethics, and trust. Positioned against the disruptive forces reshaping the world’s information order, this session draws inspiration from the UAE’s successes in innovation to deliver best practices and chart a credible model for information integrity in the age of intelligent machines.
Forum StageSpeakers
