More related content on the BRIDGE
- Media Presentation 9 December 5:10 - 5:20PM
Misinformation—The Nightmare and the Opportunity
It's November 4, 2028, two days before the US presidential election, and news of a major scandal has broken about one of the candidates. Is it true or fake? I'll present a futuristic scenario in which journalistic organizations and misinformation purveyors battle each other and the clock using all the tools of generative and agentic AI, and show how the journalists can win—as long as the media industry and content platforms invest in the right tools.
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- Marketing Meetup 9 December 2:00 - 3:00PM
Canva Meetup
Connect with Canva in an exclusive meetup designed for content creators, SMB owners, and marketers to exchange ideas, ask questions, and explore practical approaches to creating and collaborating more effectively.
Impact Stage - Technology Panel 8 December 11:35AM - 12:00PM
A Blueprint for Building Iconic Media Brands
As legacy publishers and digital platforms expand across borders, the question is no longer just how to grow, but how to belong. For global media brands, this means pairing editorial excellence with strategic innovation, turning reputation and reach into lasting relevance. From licensing and partnerships to data-driven audience insights and regional storytelling, companies are rewriting their global playbooks to balance commercial ambition with cultural authenticity. AI now sits at the center of this transformation, powering translation, personalization, and creative experimentation while reshaping how media companies connect with audiences and partners alike. This session explores how trusted brands are blending technology, storytelling, and business strategy to scale influence across markets.
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- Creator Economy Panel 9 December 11:50AM - 12:10PM
Reclaiming Focus in the Age of Infinite Scroll
In a world saturated with short-form content and interruption, students are finding it harder than ever to focus. A 2024 study by the American Psychological Association found 70% of college students struggling to concentrate on academic tasks due to short-form social media and frequent notifications. Among heavy users, sustained attention dropped by 22% compared to peers. What are the best practices and tools for restoring focus in learning environments, without losing the benefits of technology?
Explore by Instagram - Media Fireside 8 December 3:20 - 3:35PM
Media’s New Centers of Gravity
Legacy media no longer holds a monopoly on narrative; independent voices are elevated on social media,and new entries to the media landscape are adapting and innovating to try to break through in the evolving information ecosystem. How can consumers and leaders connect the dots and stay informed amid increasingly siloed media bubbles, even as the world becomes more globalized and interconnected? What role does independent global media play in an overloaded information age?
Forum Stage - Technology Panel 8 December 2:15 - 2:30PM
The Invisible Rules of the Internet
Social media platforms shape public discourse through curation and moderation. During COVID-19, content moderation, inclusive of removals and downranking, raised concerns about silencing marginalized voices. A 2020 Anti-Defamation League survey found that 36% of U.S. adults faced online harassment, with 20% of those cases linked to political views, underscoring the difficulty of managing polarizing content. As algorithms dictate what’s seen or suppressed, how can we build digital spaces that protect expression and integrity?
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