More related content on the BRIDGE
- Music Panel 8 December 4:10 - 4:30PM
Crafting Connection For Icons Through Live Storytelling
As algorithms shape attention and screens mediate emotion, the world’s most influential artists are turning to technology to reconnect with audiences. This session brings together creative directors and producers behind shows for artists like ABBA, Beyoncé, and Taylor Swift to explore how cutting edge technology can deepen human connection. Through real examples they show how innovation and intimacy can coexist and how technology can still bring people together through story.
Explore by Instagram - Picture Panel 9 December 2:45 - 3:15PM
Opportunities and Challenges in the Global Picture Business
As audiences fragment and production models evolve across borders, the global film and television industry stands at a crossroads of opportunity and complexity. This session gathers leaders from studios, streamers, and emerging markets to explore the future of the picture business, from financing and co-productions to talent mobility and new creative hubs, and what the next decade will demand from creators, producers, and investors worldwide.
Forum StageSpeakers
- Media Workshop 8 December 11:20AM - 12:00PM
Empowering Youth: Unlocking Opportunities through "Abdulla Al Ghurair Foundation" Programs/ year of community
An engaging workshop exploring how the Abdulla Al Ghurair Foundation and IMI empower youth through education, mentorship, and skill development. Participants will discover real success stories, engage in collaborative activities to identify gaps and opportunities in media and communication, and leave with tangible steps to join AGF and IMI initiatives driving the Year of Community. Trainer: Mona Ghandar & Rami Al Majzoub, Al Ghurair Foundation & IMI
IMI Academy - Media Panel 9 December 10:40 - 11:10AM
Rebooting Media Education for the Algorithmic Age
As AI and social media rewrite how stories are produced, verified, and shared, journalism and media education face an existential test. A UNESCO survey found that 62% of digital creators skip rigorous fact-checking, while a 2024 YouGov study showed only 27% of young adults feel confident about AI in education. How can schools, platforms, and educators close these gaps — embedding ethics, data literacy, and critical thinking into curricula designed for a world that never stops scrolling?
Academy StageSpeakers
- Picture Workshop 9 December 3:30 - 5:30PM
From Idea to Story: Exploring Your Voice as a Screenwriter 2\2
Day 2 — Developing the Idea into a Story Day 2 focuses on transforming the initial idea into a structured story or scene. Participants continue practical exercises, develop a segment of their story, and receive guidance from the instructor. Concludes with tips and strategies for continuing story development beyond the workshop.
Workshop Room 2Speakers
- Creator Economy Panel 9 December 2:40 - 3:05PM
The Weight of Being Seen
Fame brings followers, but it also brings hate. In a world where creators are constantly exposed to public judgment, managing online hate has become an essential part of the creative journey. This session dives into how creators can protect their mental well-being, set boundaries, and maintain authenticity while facing criticism and negativity. Through honest stories and practical reflections, it explores what resilience looks like in the digital age, and how to stay grounded when the noise gets loud.
Explore by InstagramSpeakers