More related content on the BRIDGE
- Marketing Panel 8 December 5:10 - 5:40PM
A Publisher–Platform Playbook
When platforms and publishers truly partner, revenue and reach scale together. Panel participants share the practical models, including formats, data, and the creative tools, that unlock sustainable growth across regions.
Central StageSpeakers
Moderator
- Marketing Presentation 9 December 5:20 - 5:30PM
Building a Brand That Lasts
Trends fade fast, but timeless brands outlive platforms, products, and people. This session uncovers what makes a brand truly endure clarity of purpose, emotional truth, and the courage to stay consistent when everything else changes. Learn how creators and companies can build brands that evolve with culture without ever losing their identity.
Forum Stage - Creator Economy Panel 8 December 2:35 - 2:50PM
Taste as a Cultural Bridge
Every dish tells a story of roots, memories, and creativity. In this session, Abir El Saghir and Abu Julie share how food content has evolved into a cultural bridge, connecting audiences through shared taste and emotion. From traditional recipes to viral trends, they explore how creators use flavor as a form of storytelling, turning kitchens into global stages where culture, creativity, and community come together.
Explore by Instagram - Technology Presentation 8 December 1:00 - 1:15PM
A New Era of Movement with Hypershell Exoskeletons
In this presentation, learn about Hypershell’s mission, vision, and the story behind our pioneering outdoor exoskeletons. Discover real user experiences that demonstrate the impact of assisted movement, explore our latest product innovations, and get an early look at our upcoming industry standards white paper — a major step toward defining safety, performance, and scientific rigor for the exoskeleton category.
Impact Stage - Media Panel 9 December 2:00 - 2:30PM
Designing a Global Media Dealbook
As the media landscape fragments and legacy funding models fall short, creators and investors seek smarter ways to align. Despite broader access to tools and audiences, many high-potential ventures go overlooked. A 2024 World Economic Forum–McKinsey report found global venture funding for fintech, media, and creator platforms fell 67%, from $92 billion in 2021 to $30 billion in 2023, highlighting the absence of forward-looking, coordinated capital. Could a curated platform connecting mission-driven media with values-aligned investment unlock new innovation and a more resilient media future?
Forum StageSpeakers
- Marketing Panel 10 December 12:25 - 12:55PM
The Human-Anchored Marketing
Marketing is in a moment of radical change. AI has upended old systems, blurring the line between creativity and code. Yet even as teams adopt new tools and workflows, the core challenge remains keeping humanity at the heart of every story. This conversation explores how marketers are shuffeling their operations to co-create with technology while keeping authenticity, accountability, and empathy at the center because even in an algorithmic age, creativity and humanity still move hearts, minds, and markets.
Central Stage
