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- Picture Speech 8 December 3:00 - 3:10PM
The Future of Streaming Monetization Models
As audiences fragment and attention becomes the ultimate currency, streaming platforms are rethinking how value is created and shared. This session explores the next phase of digital entertainment—from evolving subscription models and ad-supported hybrids to strategic partnerships between tech, media, and creators. What will define profitability in an era where engagement, not just viewership, drives growth?
Central Stage - Music Panel 9 December 10:35 - 11:00AM
How to Go from Zero to a Million Streams
Behind every breakout artist, songwriter, and producer is a blueprint. In this session, music executives break down what it really takes to go from zero to a million streams. From storytelling and distribution to publishing, touring, and fan discovery, they share the playbook for scaling talent and building sustainable careers in today’s attention economy.
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- Marketing Presentation 9 December 12:20 - 12:45PM
e.l.f. 1: Formula for the Fearless
Join Kory Marchisotto for a fast-paced journey behind e.l.f. Beauty’s billion-dollar rise and unstoppable momentum. Fearless meets heartful at full speed. Discover how e.l.f.’s thoughtful, culture-driven approach — where bold disruption meets kind-hearted purpose — has powered 27 consecutive quarters of growth, fueled deep community connection, and proven that purpose-led, results-driven courage is the ultimate formula for building brands that move at the speed of culture.
Forum Stage - Picture Presentation 8 December 3:55 - 4:10PM
Why It’s Important for an Actor to Produce
Actors today sit at the front line of cultural influence, yet often remain distant from the decisions that shape the stories they tell. In this session, Egyptian actor and filmmaker Ahmed Magdy examines why stepping into the producer’s role is becoming essential for creators who want greater agency, artistic integrity, and long-term impact. Drawing on his trajectory from Egypt’s independent cinema movement to building Garage Art Production, Magdy explores how actors can catalyze new talent, strengthen local creative ecosystems, and drive a more intentional, sustainable future for storytelling.
Academy Stage - Marketing Panel 8 December 4:10 - 4:40PM
Tuning for Virality
In a world where attention shifts in seconds, creators and brands must optimize content with the same precision and speed as performance marketers. With AI-driven tools now boosting engagement by 25% and cutting production time in half, the line between creative instinct and data science is disappearing. Leaders like Saif Jarad—who built one of the region’s most awarded performance agencies and pioneered early Google and Facebook Ads innovation—embody this shift. This session explores how creators can apply performance marketing principles, real-time insights, and AI-enhanced optimization to stay discoverable, credible, and ahead of the curve in an algorithm-driven landscape.
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- Creator Economy Fireside 9 December 11:35 - 11:50AM
Building a World Where Every Kid Can Create
In a world defined by consumption, what would it take to build one powered by creation? Perhaps the next generation shouldn’t just use technology, they should make it. In this session, we explore what it means to teach 21st-century skills through play, why games are the most powerful learning platform ever built, and how device affordability and internet access can unlock a future where every child, everywhere, can become a creator of their own destiny.
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