Kory Marchisotto

Chief Marketing Officer, e.l.f. Beauty

Kory Marchisotto is the Chief Marketing Officer of e.l.f. Beauty, where her fearless approach to brand building has helped drive 24 consecutive quarters of net sales growth. Under her leadership, e.l.f. Cosmetics has become the No. 1 favorite brand for Gen Z and the most purchased cosmetics brand among Gen Alpha and Millennials. She has also expanded the portfolio to include e.l.f. SKIN, Naturium, Well People, Keys Soulcare, and rhode, while joining the board of Dutch Bros. in February 2025.

A seasoned brand leader, Kory began her career at LVMH and Puig before spending 18 years at Shiseido, where she transformed prestige brands and business models across divisions. Recognized by Fast Company, WWD, Business Insider, Forbes, and others, she is celebrated as a visionary CMO and change agent who combines creativity, data, and purpose to build high-impact brands.

At BRIDGE Summit, Kory will reveal how to build culturally relevant, community-first brands, and how bold storytelling, values-driven marketing, and experimentation can unlock growth in a noisy digital world.

USA
Marketing

Kory Marchisottoat BRIDGE

  • Marketing Keynote 9 December 12:20 - 12:50PM

    e.l.f. 1: Formula for the Fearless

    Join Kory Marchisotto for a fast-paced journey behind e.l.f. Beauty’s billion-dollar rise and unstoppable momentum. Fearless meets heartful at full speed. Discover how e.l.f.’s thoughtful, culture-driven approach — where bold disruption meets kind-hearted purpose — has powered 27 consecutive quarters of growth, fueled deep community connection, and proven that purpose-led, results-driven courage is the ultimate formula for building brands that move at the speed of culture.

    Forum Stage

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