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- Media Panel 9 December 2:00 - 2:30PM
Designing a Global Media Dealbook
As the media landscape fragments and legacy funding models fall short, creators and investors seek smarter ways to align. Despite broader access to tools and audiences, many high-potential ventures go overlooked. A 2024 World Economic Forum–McKinsey report found global venture funding for fintech, media, and creator platforms fell 67%, from $92 billion in 2021 to $30 billion in 2023, highlighting the absence of forward-looking, coordinated capital. Could a curated platform connecting mission-driven media with values-aligned investment unlock new innovation and a more resilient media future?
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- Marketing Workshop 8 December 3:30 - 4:00PM
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LinkedIn - Media Panel 9 December 11:00 - 11:20AM
Turning Legacy into a Launchpad for Sports Innovation
Legacy, passion, and expertise are powerful currencies, but only if transformed into platforms that back and scale new ideas. The sports tech investment industry stands at an inflection point where heritage meets innovation. How can investors and founders convert legacy into leverage and turn passion into profitable, next-generation ventures?
Central Stage - Creator Economy Workshop 8 December 3:30 - 4:10PM
Content & Amplify
X is the “Home of Culture,” empowering creators to build real-time connections, amplify their voices, and monetize passion through advanced tools and revenue sharing programs.
X - Creator Economy Fireside 8 December 1:00 - 1:15PM
How One Question Led to a Multi-Million Dollar Personal Brand Empire
Daniel Mac went from a $50k finance job to earning seven figures a year armed with nothing more than an iPhone and the same question he asks supercar owners on Rodeo Drive: “What do you do for a living?” In this session, Daniel breaks down the exact turning point that made him quit corporate America, how he monetized millions of views without ever feeling salesy, the brand-deal framework that now pays him for posting on social media, why he launched a podcast to convert viral viewers into lifelong fans, and the quiet strategies he’s using to make sure the “Daniel Mac” brand outlives TikTok and other social media. If you have ever wondered how to turn pure curiosity and a repeatable hook into a real business, this is the blueprint.
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- Creator Economy Fireside 8 December 5:15 - 5:30PM
Can Creators Save Hollywood?
A new wave of creators is blurring the line between cinema, design, and storytelling and Max Reisinger is at the forefront. In this session and exclusive Camps Studio showcase, Max explores how cinematic thinking drives the next evolution of the creator economy, where visuals carry emotion, stories build brands, and creators design entire worlds around their vision. Through the lens of Camps Studio, he reveals how film-inspired storytelling can transform creativity into culture and community.
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