More related content on the BRIDGE
- Creator Economy Fireside 9 December 12:50 - 1:05PM
What Happens When Creators Become Policymakers?
In 2024, YouTuber Fidias Panayiotou and Spanish influencer Alvise Pérez were elected to the European Parliament, marking a conversion of digital virality into political authority. Their rise, fueled by massive online followings and anti-establishment narratives, reflects a growing appetite among younger voters for alternative forms of representation. How will this new wave of leadership reshape democratic institutions, accountability, and public trust?
Central Stage - Picture Fireside 8 December 4:25 - 4:40PM
How To Build a Friendly City for Filmmakers
What does it take for a city to become a true hub for world-class filmmaking? Drawing on decades of experience producing global blockbusters, Tommy Harper offers a producer’s view of how cities can attract major productions and the talent behind them. This session explores the essentials: reliable infrastructure, streamlined logistics, supportive policy, strong creative pipelines, and environments where filmmakers feel empowered to create. How can cities move from being locations to becoming partners in storytelling, and engines of global cultural influence?
Central StageModerator
- Marketing Panel 10 December 10:50 - 11:20AM
A Playbook for Persuasive Media
This session breaks down the essential mechanics of persuasive media today, from message design and audience targeting to verification, accountability, and the technology used. Audience members leave with a clear, practical framework for shaping stories that move people, inform public life, and reinforce trust in an increasingly fragmented information environment.
Academy StageSpeakers
- Media Panel 8 December 2:30 - 3:00PM
Are Investment Cycles Too Reactive?
As the media and information ecosystem evolves, funding patterns still swing sharply in response to elections, crises, and short-term shocks. Media often see capital surges around major events, followed by contractions once attention moves on. These cycles mirror the broader volatility of venture investment, where long-horizon innovation can be constrained by short-term sentiment. This session explores how public, private, philanthropic, and venture capital stakeholders can stabilize investment flows, build resilient institutions, and support long-term innovation across the media landscape instead of reacting only when disruption is already at the door.
Central StageSpeakers
- Marketing Panel 8 December 1:00 - 1:30PM
The Economics of Attention
Attention is scarce, and expensive. Where does it flow, how is it priced, and who captures the surplus? A session focused on mapping today’s attention market, new measurement standards, and what debut platforms must do to earn, hold, and monetize time
Central StageSpeakers
Moderator
- Media Panel 9 December 11:45AM - 12:00PM
Building an Integral Information Order
As the world confronts accelerating disruptions in how information is created, distributed, and consumed, BRIDGE convenes a council of leaders to define the principles and priorities needed for a coherent, trusted, and integral information order. Bringing together voices from the North, South, East, and West, this closed-door session examines the forces reshaping public trust, geopolitical stability, and cultural cohesion. The council will articulate shared frameworks for integrity, authenticity, and resilience, outlining how nations and institutions can collectively steward a healthier global information ecosystem for the decade ahead.
Forum StageSpeakers