More related content on the BRIDGE
- Creator Economy Panel 10 December 3:40 - 4:05PM
After the Peak.. What’s Next for the Biggest Creators?
When you’ve built one of the biggest audiences in your region, where do you go next? This session unpacks what growth really means after success, expanding to new languages, new platforms, or deeper impact within communities. This session explores how the top creators are reinventing themselves beyond views and followers, and what it takes to stay relevant, authentic, and inspired when you have already won the game.
Forum StageSpeakers
Moderator
- Media Panel 9 December 3:55 - 4:25PM
Longform’s Next Act
In a media environment dominated by sensationalism and short-form content, longform journalism has struggled to keep its grip. According to the 2025 Reuters Institute Digital News Report, 62 percent of online news consumers now prefer bite-sized updates. Yet platforms like YouTube and Substack show renewed demand for depth, with Substack alone reporting a fivefold rise in paid subscriptions since 2020. The question is no longer whether audiences have the attention for longform, but whether the industry is delivering it in ways that resonate. Publishers and creators are now reimagining longform for a global, digital-first audience, using new distribution models and partnerships to balance reach with resonance, and to define the next era of credible, enduring media.
Forum StageSpeakers
- Marketing Panel 10 December 10:50 - 11:20AM
A Playbook for Persuasive Media
This session breaks down the essential mechanics of persuasive media today, from message design and audience targeting to verification, accountability, and the technology used. Audience members leave with a clear, practical framework for shaping stories that move people, inform public life, and reinforce trust in an increasingly fragmented information environment.
Academy StageSpeakers
- Media Panel 8 December 2:55 - 3:20PM
Money Talks: The Power Sources of Modern Media
Media today is powered by a complex mix of hedge funds, billionaires, global conglomerates, and platform-era kingmakers. Each is shaping not only what gets made, but what gets seen. From entertainment mergers to private-equity rollups of local outlets, the incentives behind media ownership increasingly influence creative choices, cultural priorities, and public trust. As financial influence deepens and independence is tested, this session asks: what funding models and accountability mechanisms can keep our modern media, across news, entertainment, and creator platforms, serving audiences and culture, not just its proprietors?
Forum StageSpeakers
- Media Fireside 10 December 10:00 - 10:20AM
Preparing Youth for a World of Infinite Information
In today’s information-saturated world, media fluency is as essential as reading or math. Yet a 2024 News Literacy Project survey found that only 39% of U.S. teens receive formal media literacy education, and just 18% can accurately distinguish news from ads, opinion, or entertainment. As students navigate increasingly AI-driven and conspiratorial media ecosystems, how can schools equip them to think critically, discern truth, and shape the digital world they’re inheriting?
Academy StageSpeakers
Moderator
- Picture Fireside 8 December 5:20 - 5:40PM
A Meet & Greet with Barış Arduç
An exclusive opportunity for fans and industry guests to meet acclaimed Turkish actor Barış Arduç in person. Known for his captivating performances and global fan base, Barış joins Bridge Summit for an intimate meet and greet where attendees can connect, take photos, and share a moment with one of the region’s most celebrated stars.
Forum Stage
