Panel Creator Economy

The New Powerbrokers of Philanthropy

Impact Stage
December 9, 2025 11:35 - 11:55AM

Influencers are reshaping philanthropy, blending entertainment with impact and challenging traditional giving models. MrBeast’s YouTube charity has raised millions, while TikTok fundraisers now rival institutional campaigns in reach and speed. As creators build direct pipelines to donors and causes, what standards, partnerships, or guardrails could help ensure transparency, effectiveness, and lasting impact? Could creator-led giving become a new blueprint for global generosity at scale?

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