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- Music Panel 9 December 4:40 - 5:05PM
The Future Sounds Like This
Behind every breakout artist, songwriter, and producer is a blueprint. In this session, music executives break down what it really takes to go from zero to a million streams. From storytelling and distribution to publishing, touring, and fan discovery, they share the playbook for scaling talent and building sustainable careers in today’s attention economy.
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- Marketing Presentation 10 December 9:30 - 9:45AM
All the World's a Stage: The Future of Cultural Placemaking
In an age where technology evolves faster than ever, true innovation in storytelling comes not from new hardware but from the collision of ideas. This session explores how blending disciplines, from stage and live music to exhibitions and documentary, can create new forms of narrative experiences that help audiences feel more.
Explore by Instagram - Media Panel 8 December 2:55 - 3:20PM
Money Talks: The Power Sources of Modern Media
Media today is powered by a complex mix of hedge funds, billionaires, global conglomerates, and platform-era kingmakers. Each is shaping not only what gets made, but what gets seen. From entertainment mergers to private-equity rollups of local outlets, the incentives behind media ownership increasingly influence creative choices, cultural priorities, and public trust. As financial influence deepens and independence is tested, this session asks: what funding models and accountability mechanisms can keep our modern media, across news, entertainment, and creator platforms, serving audiences and culture, not just its proprietors?
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- Music Workshop 9 December 11:15AM - 1:15PM
How We Design Music That Moves the World 1\2
Day 1 — How We Create Music Heard Around the World Day 1 focuses on the role of music in building the identity of global brands, films, and games. Includes case studies such as Wonder Woman and League of Legends. Features a hands-on activity to design a sonic concept for a brand.
Workshop Room 2 - Picture Fireside 8 December 5:45 - 6:00PM
Stories That Cross Borders
Cinema has the power to travel, and few storytellers do it with more conviction than Mohamed Diab. In this session, he explores how Arab filmmakers can create stories that are both deeply local and universally human. From Cairo to Hollywood, Diab shares his creative philosophy on crafting films that challenge perception, carry cultural weight, and speak a language that transcends borders.
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Moderator
- Media Fireside 9 December 2:30 - 2:45PM
The World’s Creative Future Platformed by TikTok
TikTok is reshaping our world's creative landscape, platforming millions of people and giving them the ability to spark trends, build communities, and convert storytelling into opportunity. As creators drive culture, commerce, and influence across borders through TikTok, the platform's unique blend of discovery, creativity, and accessibility enables new voices to rise and industries to form. This session explores how the platform is powering a worldwide creative renaissance, and what it means for the future of culture, creators, and the businesses that grow alongside them.
Forum StageModerator