More related content on the BRIDGE
- Creator Economy Presentation 9 December 10:25 - 10:35AM
Turning Views into Value: Cracking the Code on YouTube Monetization
YouTube is one of the most democratized, yet most misunderstood, platforms in the creator economy. In this session, Donna Budica, Co-Founder and COO of TEN2 Media, shares how her company’s partnership with Google is helping artists navigate the platform’s complex monetization ecosystem and turn audience vewership into tangible value. Drawing from her cross-industry experience in music, media, and tech, Budica explores what it really takes to launch a sustainable, transparent digital career in an era where data, distribution, and authenticity build the pillars of long-term success.
Explore by Instagram - Marketing Workshop 8 December 10:30 - 11:00AM
LinkedIn - Where marketing means business
Unlocking growth on LinkedIn the B2B marketing landscape
LinkedIn - Creator Economy Panel 8 December 3:30 - 3:50PM
More Than Views: How to Turn an Audience into a Family
In a world where content shapes identity, what makes audiences feel they belong? This session explores how creators and producers design connection through storytelling, community, and emotion. Featuring Stas Natanzon and Mohamad Hosam, the conversation unpacks how digital storytelling, humor, and culture-building turn viewers into participants. Together, they reveal how creators can craft spaces online or off that feel human, inclusive, and unforgettable.
Impact StageSpeakers
- Picture Workshop 9 December 10:00AM - 12:00PM
scene to screen How to be a Cinematic IDEA machine 1\2
Day 1 — From Concept to Script The workshop focuses on developing cinematic ideas into structured scripts. Participants learn the difference between idea, story, and screenplay, explore loglines, synopsis, and treatments, and practice creating their own film concepts.
Workshop Room 1Speakers
- Gaming Fireside 10 December 9:30 - 9:45AM
Creating a Sport That Goes Viral
World Cup and Champions League winner Gerard Piqué has redefined what it means to play, watch, and experience sport. As the mind behind the Kings League, he merged competition, entertainment, and creator culture to captivate millions worldwide. In this conversation, Piqué unpacks how digital communities, storytelling, and innovation can turn a game into a movement, and why the future of entertainment may belong as much to creators as to athletes.
Forum StageModerator
- Marketing Workshop 9 December 4:45 - 5:45PM
Reimagining Storytelling Through Video.
Video is one of the most powerful ways to capture attention and communicate ideas. In this session, we’ll explore what makes great video storytelling, and how new tools in Canva are helping teams bring ideas to life more easily and effectively. You’ll walk away with practical ways to craft videos that engage audiences, spark emotion, and drive real impact.
Workshop Room 1