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- Marketing Workshop 9 December 11:30AM - 12:00PM
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LinkedIn - Marketing Presentation 10 December 12:10 - 12:25PM
Culture-Shaping Viral Moments
From collectible crazes to confectionery frenzies, microtrends move markets, rewire brand strategy, and shape culture in real time. This session unpacks how a microtrend starts, spreads, and sustains, then asks which moments fade and which mature into movements. Through examples like Labubus and “6-7,” we’ll examine the new approval workflows (text-message greenlights over formal reviews), and why agility beats scale. We’ll also share practical blueprints, rapid-response “war rooms” vs. autonomous creator pods for spotting, testing, and monetizing what’s next, plus a forward look at real-time trends to analyze if they are temporary or have longevity to dominate culture.
Academy Stage - Music Presentation 10 December 11:20 - 11:35AM
This Is How I Reimagined Music with AI
What happens when imagination meets technology? In this keynote, King Willonius shares how he used artificial intelligence to reimagine the art of music creation. By feeding the machine with his own experiences, emotions, and creative experiences, he demonstrates how AI turns into a true collaborator rather than a tool. This session reveals a new way of composing where human memory and machine intelligence create sound that feels both personal and limitless.
Academy Stage - Picture Speech 8 December 3:00 - 3:10PM
The Future of Streaming Monetization Models
As audiences fragment and attention becomes the ultimate currency, streaming platforms are rethinking how value is created and shared. This session explores the next phase of digital entertainment—from evolving subscription models and ad-supported hybrids to strategic partnerships between tech, media, and creators. What will define profitability in an era where engagement, not just viewership, drives growth?
Central Stage - Creator Economy Fireside 9 December 11:35 - 11:50AM
Building a World Where Every Kid Can Create
In a world defined by consumption, what would it take to build one powered by creation? Perhaps the next generation shouldn’t just use technology, they should make it. In this session, we explore what it means to teach 21st-century skills through play, why games are the most powerful learning platform ever built, and how device affordability and internet access can unlock a future where every child, everywhere, can become a creator of their own destiny.
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Moderator
- Media Fireside 10 December 11:50AM - 12:05PM
How Stories are a Force of Change
This session bridges economics, geopolitics, and the mechanics of narrative in examining how storytelling shapes markets, public trust, and social behavior. Drawing on George Soros’s reflexivity and Robert Shiller’s narrative economics, we explore how viral beliefs influence everything from capital flows to voting patterns. In a world shaped more by tropes and emotions, not just data, how can a full-spectrum of leaders, from those in government to entrepreneurs, recognize, harness, and respond to stories that fuel action?
Forum StageSpeakers