More related content on the BRIDGE
- Picture Fireside 8 December 10:40 - 11:05AM
Democratising the Role of the Creator in a Global Content World
As the global content landscape shifts from a handful of gatekeepers to millions of creators, a new question emerges: who gets to shape culture, and on whose terms? Idris Elba challenges the industry to widen the circle—to empower diverse storytellers, elevate new voices, and rebuild a media ecosystem where creativity is accessible, human, and connected. At a moment when technology accelerates content but fractures community, he calls for a renewed commitment to empathy and authenticity, reminding us that democratising creation is ultimately about restoring the human heartbeat at the center of global culture.
Forum StageSpeakers
- Creator Economy Panel 8 December 3:40 - 4:10PM
Blueprints for Belonging and Resonance
Stories live beyond the screen, they take shape in the environments where they are made, encountered, and felt. From intimate, character-driven sketches to raw, on-the-ground journeys and cross-regional media, the spaces around storytelling influence how people find meaning and belonging. This conversation explores how creative contexts, from digital platforms to real-world settings, create resonance, and how craft and distribution can turn storytelling into a shared space where people feel seen and connected across cultures.
Central StageSpeakers
- Media Workshop 9 December 1:30 - 2:00PM
LinkedIn for Journalists
LinkedIn for Journalists (LIFJ) helps journalists use LinkedIn to their advantage. Our program provides access to training sessions, LinkedIn experts, and tools like LinkedIn Premium Business.
LinkedIn - Picture Workshop 10 December 10:00AM - 12:00PM
Finding Your Voice in a Very Competitive Film Market 2\2
Day 2 — Turning Your Voice into a Film The workshop focuses on translating participants’ voice into a producible film and effective pitch. Covers market positioning, pitch sheet development, and one-minute project presentations with feedback.
Workshop Room 4Speakers
- Music Panel 8 December 4:10 - 4:30PM
Crafting Connection For Icons Through Live Storytelling
As algorithms shape attention and screens mediate emotion, the world’s most influential artists are turning to technology to reconnect with audiences. This session brings together creative directors and producers behind shows for artists like ABBA, Beyoncé, and Taylor Swift to explore how cutting edge technology can deepen human connection. Through real examples they show how innovation and intimacy can coexist and how technology can still bring people together through story.
Explore by Instagram - Creator Economy Workshop 9 December 3:30 - 4:10PM
Content & Amplify
X is the “Home of Culture,” empowering creators to build real-time connections, amplify their voices, and monetize passion through advanced tools and revenue sharing programs.
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