Cinema From Prompt to Premiere

Can Creators Save Hollywood?

A new wave of creators is blurring the line between cinema, design, and storytelling and Max Reisinger is at the forefront. In this session and exclusive Camps Studio showcase, Max explores how cinematic thinking drives the next evolution of the creator economy, where visuals carry emotion, stories build brands, and creators design entire worlds around their vision. Through the lens of Camps Studio, he reveals how film-inspired storytelling can transform creativity into culture and community.

Misinformation—The Nightmare and the Opportunity

It's November 4, 2028, two days before the US presidential election, and news of a major scandal has broken about one of the candidates. Is it true or fake? I'll present a futuristic scenario in which journalistic organizations and misinformation purveyors battle each other and the clock using all the tools of generative and agentic AI, and show how the journalists can win—as long as the media industry and content platforms invest in the right tools.

The Tools Fueling the Next Content Boom

AI tools like Runway’s Gen-4, Synthesia’s avatars, and Modular’s MAX are among the technologies fueling the next content boom, making creation faster, cheaper, and higher-quality at scale. In 2024, the generative media tools market topped $4.5 billion, signaling a major shift in how content is developed and distributed. How will this new backbone reshape creative workflows, monetization models, and investment strategies across the media ecosystem?

AI as a Creative Collaborator, Not Just a Tool

AI is evolving from an automation tool into a creative collaborator across art, music, and film. Artists are painting alongside algorithms and blending machine-generated visuals with human storytelling, redefining authorship. At the same time, a revival of handcrafted work, from the BBC’s claymation Women’s Euros campaign to Coldplay’s stop-motion videos, shows that human touch still moves audiences. In this session, we will explore how artists can work with AI while preserving creativity, ethics, and craft?

Closing Remarks

Why the Future of Media Is Experiential

As attention becomes fleeting and digital reach commoditized, the most forward-looking media companies are finding growth in what can’t be replicated on a screen, experience. By turning audiences into participants, events and real-world activations extend brand life, build trust, and diversify revenue beyond ads or clicks. This session explores why the future of media belongs to those who can transform storytelling into connection and influence into community.