More related content on the BRIDGE
- Marketing Presentation 8 December 2:45 - 3:00PM
Building the Bridge to the Future——How Cartea crafts Brand Story, Connects Local Commerce, and Builds User Trust.
As a leading automotive lifestyle and service platform in the region, Cartea operates across three core pillars: Media, where high-quality and multilingual content helps consumers make confident car-buying and ownership decisions; Marketplace, where we connect OEMs, dealers, and car-lifestyle businesses to create a seamless path from exposure to conversion; and Technology, where AI and data enable precise marketing solutions and actionable insights for brands. Through three industry case studies, we will demonstrate how impactful storytelling not only shapes consumer perception but also delivers measurable business outcomes, showcasing how media can truly power business growth in the automotive ecosystem.
Impact Stage - Creator Economy Fireside 8 December 2:20 - 2:35PM
From Kitchen To Culture
A fireside with Chef Shaheen on how a creator turns taste into trust and trust into a system that scales. We’ll unpack a simple creator equation Format → Hook → Cadence, then map how community love becomes real offerings, partnerships that fit, and routines that keep the craft sharp. Clear, practical style.
Explore by InstagramSpeakers
Moderator
- Creator Economy Workshop 8 December 2:00 - 3:30PM
YouTube Search & Discovery
Workshop Description: Search & Discovery offers an in-depth exploration of how YouTube determines which content is surfaced and to whom. This session highlights the algorithmic pillars that drive visibility, audience growth, and engagement on the platform.
Workshop Room 3 - Picture Workshop 10 December 10:00AM - 12:00PM
Finding Your Voice in a Very Competitive Film Market 2\2
Day 2 — Turning Your Voice into a Film The workshop focuses on translating participants’ voice into a producible film and effective pitch. Covers market positioning, pitch sheet development, and one-minute project presentations with feedback.
Workshop Room 4Speakers
- Media Fireside 10 December 3:25 - 3:40PM
Hollywood in the Agentic Era: How Talent Representatives Are Evolving to Serve and Protect Artists
A candid conversation with Chris Jacquemin, Head of Digital Strategy at WME, the world’s preeminent talent agency, on how the agency is responding to AI and ongoing technological disruption on behalf of its clients. Chris will discuss the potential advancements, such as lowering the barriers to entry and streamlined workflows, as well as the need for artist protections. Chris will break down past evolutions, including how YouTube unlocked new formats and career paths, and look at the next wave and how we should prepare. Chris will also share how WME evaluates technology partners for its clients. Attendees will leave with guidance on what’s really happening in Hollywood around AI, and how to prepare for the future.
Forum StageModerator
- Picture Presentation 10 December 11:55AM - 12:10PM
Filming the Impossible
How do you capture the uncapturable? In this masterclass, Our Planet director Dan Tapster reveals the art and obsession behind filming the impossible moments of nature so unpredictable, dangerous, or fleeting they defy control. From the depths of the ocean to the peaks of frozen worlds, he shares the creative discipline, patience, and innovation required to turn chaos into cinema. A rare look at how the world’s most breathtaking natural moments are not just found, but earned.
Academy Stage
