Sadeq Jarrar is a strategic communications and management consulting expert with extensive experience in media analysis, media relations, crisis communications, and the development of integrated communications programs. He has led major public awareness and PR campaigns supporting policy objectives, CSR initiatives, and internal communications across both government and private sector environments.
His work focuses on corporate storytelling and high-impact Arabic content development, including speeches, strategic narratives, and press materials for senior leaders and national projects. Sadeq is recognized for building tailored communication strategies that align messaging, reputation goals, and audience needs.
At BRIDGE Summit, Sadeq Jarrar will discuss effective storytelling in the Arab world, the evolving landscape of strategic communications, and how organizations can build clarity, credibility, and influence in a fast-changing media environment.
In today’s information-saturated world, media fluency is as essential as reading or math. Yet a 2024 News Literacy Project survey found that only 39% of U.S. teens receive formal media literacy education, and just 18% can accurately distinguish news from ads, opinion, or entertainment. As students navigate increasingly AI-driven and conspiratorial media ecosystems, how can schools equip them to think critically, discern truth, and shape the digital world they’re inheriting?
Professor & Presenter, Al-Mashhad TV
Founder & President, America Abroad Media (AAM); Founder & CEO, Black Birch Entertainment (BBE)
Vice Chairwoman & CEO, Grupo Prisa
Regional Director, IFPI MENA
Co-founder & CEO, Semafor
“A landmark gathering that will unite media professionals, policymakers, cultural creators, and global influencers.”
“A gateway for knowledge exchange.”
“A game‑changer for the global media industry”
“We are proud to take part in the inaugural edition of BRIDGE Summit”
“We're excited to partner with BRIDGE to create meaningful opportunities for creators and innovators”
