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Speaker
Faisal Al Agel
CEO, Sard Group
Faisal Al Agel is a Kuwaiti entrepreneur and the Co-founder and CEO of Sard Group, one of the region’s leading media and communications companies. With a background in digital media and brand strategy, he has led the company’s growth into a major force in content creation, production, and regional marketing.
Under his leadership, Sard Group has built a strong portfolio across digital storytelling, integrated campaigns, and large scale media projects, serving brands and institutions across the Gulf. Faisal is recognized for his ability to blend creative strategy with operational scale, shaping impactful narratives that resonate across diverse audiences. His work has positioned him as a key contributor to the evolving media landscape in the region.
At BRIDGE Summit, Faisal Al Agel will share insights on building modern media companies, the future of regional storytelling, and how Gulf creators and brands can shape culture with purpose and scale.
Kuwait
Media
Creator Economy
Faisal Al Agelat BRIDGE
- Media Fireside 9 December 11:00 - 11:20AM
Purpose Over Production: How Independent Media Wins Hearts
How do you build trust, loyalty, and influence without the machinery of a media empire? Faisal and Munairah share the story of Sard, an experiment turned movement built by a small team fueled by passion, creativity, and love for the craft. This session reveals how values and voice can outperform budgets and algorithms in shaping the Arab media narrative.
Impact Stage
What They Say About BRIDGE
“A landmark gathering that will unite media professionals, policymakers, cultural creators, and global influencers.”
“A gateway for knowledge exchange.”
“A game‑changer for the global media industry”
“We are proud to take part in the inaugural edition of BRIDGE Summit”
“We're excited to partner with BRIDGE to create meaningful opportunities for creators and innovators”
