More related content on the BRIDGE
- Media Fireside 8 December 4:15 - 4:30PM
Stories with an Agenda
Storytelling has long helped societies navigate power, policy, and crisis, informing, connecting, and challenging. Yet today, narratives are increasingly weaponized: 62% of Americans, according to a 2020 Pew study, cite social media as a major source of false information. How can we reclaim storytelling as a force for trust, inclusion, and impact, while guarding against manipulation?
Forum StageSpeakers
- Picture Fireside 9 December 4:25 - 4:40PM
Achieving Outsized Returns on Entertainment & Media Investments
Two of the industry’s most influential voices, Chuck Roven and Dr. Roy Salter, come together for a rare joint dialogue on identifying E&M Industry investments possessing outsized return potential in often misunderstood or overlooked business areas including (a) investing in theatrical and streamed “Guideline Content” matching the most profitable and risk mitigated content produced and released by the world’s leading Content Creators and Major Distributors; (b) investing in brand-building social-media advertising to drive outsized Guideline Content value; (c) investing in the adaptation of large-audience-proven music IP into Guideline Content; and (d) leveraging these & other strategies in an innovative US Exhibitor-Affiliated distribution company focused on high-return high-concept and elevated-genre Guideline Content. Mr. Roven will combine his decades of producing globally successful Guideline Content with Dr. Salter’s decades of advising on thousands of successful E&M transactions to illuminate how creative judgment, disciplined production capability and clear-minded investment analyses and structuring can be combined with strategic capital, social-media ad-techniques, proven Guideline Content sources (i.e., large-audience music IP adaptation), a US Exhibitor-Affiliated theatrical feature distributor and other resources have the potential to generate extraordinary economic returns.
Forum Stage - Media Fireside 9 December 2:30 - 2:45PM
The World’s Creative Future Platformed by TikTok
TikTok is reshaping our world's creative landscape, platforming millions of people and giving them the ability to spark trends, build communities, and convert storytelling into opportunity. As creators drive culture, commerce, and influence across borders through TikTok, the platform's unique blend of discovery, creativity, and accessibility enables new voices to rise and industries to form. This session explores how the platform is powering a worldwide creative renaissance, and what it means for the future of culture, creators, and the businesses that grow alongside them.
Forum StageModerator
- Technology Panel 8 December 12:00 - 12:25PM
Media, Intelligence and the New Diplomacy
As global dynamics grow more complex and narratives become as powerful as tools, diplomacy is being redefined. Artificial intelligence is now assisting peace negotiations, predicting flashpoints, and shaping strategy. Meanwhile, state-backed and decentralized media has become a frontline tool of influence, used to sway opinion, shape systemic reform, or build alliances. How can nations secure prosperity and stability in a fractured world where technology increasingly plays a mediation role in global affairs? This session explores the intersection of AI, media, and foreign policy, asking what a credible, cooperative future looks like when trust, truth, and technology collide.
Forum StageSpeakers
Moderator
- Media Presentation 8 December 12:30 - 1:00PM
Secret of “The Pharoahs”: Great Discoveries
Dr. Zahi Hawass will present groundbreaking discoveries from inside the Great Pyramid of Khufu and reveal the secret tunnels concealed within the Sphinx. His presentation will unveil a newly discovered pyramid and share insights from his ongoing search for the tomb of Imhotep, the legendary architect and physician. Dr. Hawass will also address the long-debated question of how Tutankhamun died and present findings from the remarkable Golden City excavation. The event will begin with a 9-minute introductory film, followed by Dr. Hawass's 30-minute illustrated presentation.
Explore by InstagramSpeakers
- Creator Economy Fireside 8 December 1:15 - 1:35PM
When the Messenger Becomes the Movement
Creators are no longer just entertainers, they’re powerful drivers of public opinion and social change. UNESCO notes their growing role in shaping global information flows, while Pew reports that one in five Americans, and over a third of young adults, regularly turn to creators for news. As their reach expands, what are pathways to ensuring such influence remains ethical, accurate, and inclusive?
Impact Stage
