Sara Moaz is a media and creator economy strategist based in Dubai and the Partnerships Manager for creators and content partners at TikTok MENA. She works directly with regional creators and brands, shaping strategic collaborations and driving sustainable growth across the platform’s fast expanding digital ecosystem.
With expertise in audience behavior and content strategy, Sara focuses on authenticity, value driven storytelling, and long term creator development. Her work has positioned her as a trusted voice on how creators can build influence, scale impact, and navigate platform dynamics in the Middle East.
At BRIDGE Summit, Sara will explore the shifting creator landscape, what truly drives engagement in the region, and how creators, brands, and platforms can collaborate to build durable digital identities in an increasingly competitive market.