Cassiano Sala is the Managing Partner of Journey, leading the company’s strategic direction and major projects across Europe, the Middle East, and Asia. With more than 20 years of experience in architecture, film, and photography, he is known for combining creative vision with executive leadership. His portfolio includes Journey’s landmark projects such as Zayed National Museum, the Abrahamic House in Abu Dhabi, the Saudi Pavilion for Expo 2025 Osaka, Hospital of the Future, Qiddiya City, the Mukaab, and Expo 2030, reflecting his impact on cultural and urban transformation at a global scale.
Beyond his leadership role, Cassiano’s work is driven by a commitment to designing environments that connect people, technology, and culture. His multidisciplinary background allows him to move between creative development and strategic decision making with equal fluency, shaping projects that balance innovation and human experience.
At BRIDGE Summit, Cassiano Sala will share insights on immersive design, the evolution of future cities, and how integrated creative practice can redefine the relationship between people and place.