Brendan Greene, widely known as PlayerUnknown, is the creator of the battle royale genre and the designer behind the groundbreaking game PUBG, one of the most influential titles in modern gaming. His early mod work for the ARMA series reshaped multiplayer gameplay and inspired a global movement, ultimately leading to the creation of a multi award winning gaming phenomenon that transformed the industry and set new records worldwide.
Today, Brendan leads PLAYERUNKNOWN Productions in Amsterdam, a research and development studio exploring how emerging technologies can unlock the next generation of large scale digital experiences. His team of engineers, developers, and researchers is building experimental tools that integrate machine learning, data driven design, and new world generation techniques to push the boundaries of open virtual environments.
At BRIDGE Summit, Brendan will explore the future of massive digital worlds, the intersection of AI and game development, and how next generation simulation technologies will redefine entertainment and human interaction.
Where did building the Metaverse go wrong? How can we take AI and machine learning from hype to productivity at scale? And how can we empower creativity in connected virtual spaces that people actually want to inhabit? Brendan "PLAYERUNKNOWN" Greene, creator of the global hit game PUBG, shares his vision for the next era of gaming: planet-sized virtual worlds where millions of users play, create, and share infinite new experiences.
Writer & Director
President & COO, The Daily Beast
Head of Europe, United Talent Agency (UTA)
Board Director, Primicias & Teleamazonas
Actor & Producer, Fingerprint Media Production
“A landmark gathering that will unite media professionals, policymakers, cultural creators, and global influencers.”
“A gateway for knowledge exchange.”
“A game‑changer for the global media industry”
“We are proud to take part in the inaugural edition of BRIDGE Summit”
“We're excited to partner with BRIDGE to create meaningful opportunities for creators and innovators”
