David Freeman

Global Head, Digital Media, Creative Artists Agency (CAA)

David Freeman is the Global Head of Digital Media at Creative Artists Agency (CAA), one of the world’s leading entertainment and sports firms. Over the past 15 years, David has built industry-leading divisions in creator representation, branded entertainment, gaming and eSports, social media monetization, immersive media, AI, and corporate advisory, positioning CAA at the forefront of digital innovation.
Before joining CAA, David was General Manager of MATTER, Edelman Sports and Entertainment Marketing. He co-founded MATTER in 2003 to connect brands, content creators, and entertainment companies through strategic partnerships, later overseeing 120 executives across Los Angeles, New York, and London after Edelman’s acquisition in 2006. Earlier in his career, he held roles at OMD Worldwide, Aaron Walton Entertainment, CNB Entertainment, and NFL Properties.
At BRIDGE Summit, David will share expert insights about the new media revenue models and the future of entertainment and media partnerships.

USA
Marketing
Creator Economy
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David Freemanat BRIDGE

  • Creator Economy Panel 9 December 12:45 - 1:15PM

    Talent, Equity & Interactive Media

    As media becomes more interactive and data-driven, the definition of “talent” is expanding beyond traditional entertainment. From creators to AI personalities, investors and agencies are rethinking how equity, ownership, and participation are shared across digital ecosystems. This session brings together voices from talent representation, technology, and capital to explore how new tools, from analytics to immersive platforms, are transforming how talent is discovered, valued, and monetized in the next generation of interactive media.

    Central Stage

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