Alice Chou

Chief Creative Officer, Dentsu Creative Taiwan

Alice Chou is award-winning creative leader, named Campaign Asia’s Creative Leader of the Year (2024), a Leading Woman by Ad Age (2023), one of Adweek’s Creative 100 (2021), and Taiwan’s Outstanding Creative Person (2017, 2021). She was also recognized among Campaign Asia-Pacific’s Women to Watch (2018).

As dentsu Taiwan’s creative head, Alice led the team that won Taiwan’s first-ever Cannes Lions Grand Prix and holds the country’s record for the most creative accolades, including eight Grand Prix at ADFEST, AD STARS, and other major Asia-Pacific festivals. She was the first Taiwanese creative to serve on the Cannes Lions jury three times, and has chaired juries at D&AD, Adfest, and Spikes Asia, raising Taiwan’s global creative visibility.

At BRIDGE Summit, Alice Chou will discuss how creative leaders can translate local culture into global ideas; sharing strategies for building inclusive teams, nurturing bold thinking, and expanding Asia’s creative footprint worldwide.

Taiwan
Marketing

Alice Chouat BRIDGE

  • Creator Economy Fireside 9 December 10:00 - 10:15AM

    The Price of Influence in a Platform World

    In an era where algorithms amplify some voices and overlook others, creativity is both enabled and constrained. This session looks at these shifts from inside the industry. That is, how platform ecosystems are evolving, the new pressures and possibilities shaping content creation, and the trade-offs brands and creators face in an AI-driven environment. Participants will come away with a better understanding of how human imagination continues to influence culture and drive growth despite technological and structural limits, and how creators, brands, and platforms can work together to build a healthier and more sustainable creative ecosystem.

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